1796: American Cookery makes mention of a recipe notation of “a cake to be baked in small cups”.
2011: The modern North American female goes completely goofy for the basic mixture of butter, sugar, eggs, and flour. They tinker with the recipe and create hundreds of variations. They centre entire businesses around the sale of said creations, and they focus entire television reality shows and competitions on the flavorful confections.
For (nauseating) example,
- Cupcake Wars – But no one actually goes to battle! How disappointing.
- DC Cupcakes – What can I say? Even the title is boring.
- Cupcake Girls – Theses girls are annoying, and there’s no nudity!
I have a friend who has launched her own “Cupcake Nation” from her home, so I’m skating on thin ice here (especially since she can kick my ass), but I see dozens of giggly females prance through my hotel every weekend, their arms full of trays of cupcakes and it just makes me scratch my head sometimes.
Especially when you see the wedding parties that have thrown out the notion of the traditional cake and opted to totally embrace this new fad. Tell me Grandma is going to enjoy trying to jam a cupcake in her withered mouth!
Until next time, my friends…